Foundations of Business 4th Edition by Pride Hughes and Kapoor Test Bank

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Table of content:

Part I: THE ENVIRONMENT OF BUSINESS.

1. Exploring the World of Business and Economics.

2. Being Ethical and Socially Responsible.

3. Exploring Global Business.

Part II: BUSINESS OWNERSHIP AND ENTREPRENEURSHIP.

4. Choosing a Form of Business Ownership.

5. Small Business, Entrepreneurship, and Franchises.

Part III: MANAGEMENT AND ORGANIZATION.

6. Understanding the Management Process.

7. Creating a Flexible Organization.

8. Producing Quality Goods and Services.

Part IV: HUMAN RESOURCES.

9. Attracting and Retaining the Best Employees.

10. Motivating and Satisfying Employees and Teams.

Part V: MARKETING.

11. Building Customer Relationships Through Effective Marketing.

12. Creating and Pricing Products That Satisfy Customers.

13. Distributing and Promoting Products.

Part VI: INFORMATION FOR BUSINESS STRATEGY AND DECISION MAKING.

14. Understanding Social Media and e-Business.

15. Using Management Information Systems and Accounting Information.

16. Mastering Financial Management.

Product Details:

  • Language: English
  • ISBN-10: 1285193946
  • ISBN-13: 978-1285193946

Author: William M. Pride,Robert J. Hughes,Jack R. Kapoor

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Foundations of Business 4th Edition by Pride Hughes and Kapoor Solution Manual

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